Krazy Kids' Food!

Is anything cooler than vintage kids' food packaging? Jeff got me the Krazy Kids' Food book from the amazing Taschen Icons series, and I can't stop looking at all the amazing illustrations and colors used in the production of this stuff. Since V-day is coming up, here's a sweet image from the book:

Lovely!
The guys who edited the book, Dan Goodsell and Steve Roden, run one of my all-time fave sites, The Imaginary World. It's got more than just kids' food packaging... it's chock-full of all kinds of vintage weird goodies (a vintage dark ride catalog? Could I love this more?) Please visit and love.

The other books in the Icon series that I recommend are:
California, Here I Come: Vintage California Graphics
Las Vegas: Vintage Graphics from Sin City
Robots
India Bazaar: Vintage Indian Graphics
Eccentric Style, which I haven't seen yet but know I will love.